Size matters, more than autonomy

O, how we hate when someone tells us what to do. When to eat, what to wear and how to act. Please don’t force me into a square, because I am an independent creature. 

Notwithstanding our independent spirit, we love being part of a community. Above all, we are social creatures. Please send me those “likes”. 

We are encouraged by the bulky, the uninspired and cynical. Every day we buy short term happiness. We love the bling, but don’t suggest me to relinquish my status quo.

Bottom line: In truth, if your business is change management, you are in for a tough time.