The bottom line

Day-to-day observations about the entrepreneurial process, concise and, maybe, thought-provoking.

Breaking down fear

Anxiety triggers unexpected behavior. Therefore, when friends, family, colleagues, or customers act unexpectedly, stand back and take a deep dive into their fears. 

It is tough to see the positive side of events when looking down a gun barrel, even if it is only in your mind. And, there’s no better cultural serial killer than a constant state of anxiety.

Bottom line: We all want to live in a state of belonging and appreciation. So the question is, how can you move those around you from fear to owning their situation?